
MUSE 24 Servo - Quiet, Hardworking, Versatile
MUSE M24 Servo Cutter is the ultimate expression of cutting accuracy and performance in the contemporary, feature-rich MUSE series. It excels at detailed cuts—making it great for complex or fine-lined...
Whether you're looking for recommendations, how-to guides, or ways to improve your printing experience, we’ve got you covered with expert insights and practical solutions.
MUSE M24 Servo Cutter is the ultimate expression of cutting accuracy and performance in the contemporary, feature-rich MUSE series. It excels at detailed cuts—making it great for complex or fine-lined...
From vibrant color output to precision cutting, the Mimaki CJV200 hybrid printer-cutter handles every task with ease, making it a versatile tool for creating everything from banners and decals to...
A person with a high degree of skill in or knowledge of a certain subject is often referred to as an expert. And sometimes, there are self-proclaimed experts out there...
GCC vinyl cutters are a popular choice for business owners looking for ease of use and reliability. They are well known for their precision and versatility, which is why they...
To keep the budget "in the black" all year long takes a well-thought-out strategy. For experienced and new sign makers, in order to make this year's budget last throughout the...
Whether you're working with specialty vinyl, delicate metallic films, or tackling designs that range from bold and large to intricate and dainty, when trying to master working with permanent vinyl,...
If you’re ready to dive into the world of using permanent vinyl to create unique products, you’re in the right place. Welcome to the ultimate guide on how to weed...
Oracal Oralite Reflective Film is a high-performance, retroreflective sheeting that bounces light like a mirror ball at a disco. It is designed to be ultra-visible and is the unsung hero...
Considered one of the best brands, 3M knifeless tape is one of those clever innovations that makes sign making and vehicle wrap installation easier. Add flames, pin stripes, and similar...
Mimaki has long held the crown as one of the top innovators in the printing industry. When it comes to the Mimaki brand, their innovation and cutting-edge tech often leave...
Whether you’re working with HTV, laser transfers, sublimation, or Direct-To-Film (DTF), the SilverBolt 1620 CSM heat press delivers consistent, professional-grade results with every use. Take your hobby or business to...
Surely you've heard of New Yorkers who've never been to the Statue of Liberty. This article isn't about New York, but it's the Sign College equivalent. We've published over 400...
During our PrismJET VJ24 webinar, several attendees asked if they could use our 24" ecosolvent printer to print YETI mug decals. The simple and exciting answer is Yes you can....
We’ve added two new products for garment decoration. These are EnduraTex DarkJET and DarkJET Solvent. These are made for the application of inkjet printed, heat press applied custom graphics to...
See what you can do using the PrismJET 628. This 24" large format outdoor color printer is our most affordable and uses eco-solvent inks. How to create durable T-shirt transfers...
Want to create your own T-Shirt transfers? Learn how with the revolutionary iColor® 500/600 Apparel Plus Printer! This innovative printer features full color, white and fluorescent toners combined with TRUE...
We've offered Dry erase vinyl for several years now. And for most of that time, we've received fairly persistent questions about printing. The market yearns for printable dry erase...
Sometimes products made in the sign industry come from different disciplines and the people developing these products don't speak the same language. I'm not referring to English and Chinese....
Should I use a solvent adhesive or acrylic? What’s the difference between a removable and a repositionable adhesive? When does a removable adhesive become permanent? If you’ve ever asked yourself...
Last week, we talked about the features and advantages of UniNet Premium Laser Transfer Paper, which is the preferred companion product to the iColor 500 laser transfer printer. Using...
Transfer tape, also known as application tape or “pre-mask”, is a staple of digital graphics. Application tape is so called because it transfers your cut vinyl graphics from the release...
In their quest to make positive contributions to sustainability as a global manufacturer, ORAFOL is changing some of its core products and practices. The latest is a new premium cast...
Hey, wouldn't it be great if you could print graphics that have the same look as a decal cut from metallic vinyl? Or if you could print rich, opaque color...
People love all things 'bling' and the demand for rhinestone-decorated apparel shows no signs of fading. But rhinestones come with challenges. Cutting and weeding thick stencil material, stocking various...
We have good news for garment decorators using laser transfer printers. Some GO UNO and OKI 711WT and 920WT owners have been asking for an easier-to-use transfer paper for...
One of the challenges of making contour-cut decals is alignment. Making professional quality decals requires getting the cutter to trace the outside of the printed image as closely as...
We received a question this week that comes from the craft & hobby segment. A customer asked one of our technicians how to create "Chevron text". This is a...
Ghost reflective is an effect achieved by reversing the basic principles of graphic design. Normally we build graphics with contrasting colors and values to make them more visible, more legible....
Now we will discuss one of the most popular of our specialty vinyls. Holographic vinyl comes in a considerable variety of metalized adhesive backed films. Most of these offer stunning...
This time of year, many of us start a conversation with “Is it cold enough for ya?” In the sign industry, we have to turn this around and ask, ‘is...
Success in business requires repeat customers. Repeat business require customer satisfaction. For vehicle wrap installers, customer satisfaction depends on how the wrap looks a few weeks or months after...
At some point in your signmaking business, someone will ask for reflective signage. When that time comes, you’ll need to understand that reflective sheeting has unique properties and challenges. This...
Last week we showed you how to print directly to the PrismJET VJ24 from standard graphic design applications like CorelDRAW using the bundled Windows driver. This week we'll take...
In our introduction to the PrismJET VJ24 24" eco-solvent printer, we mentioned the unique benefit of the bundled Windows print driver. Since this is a new feature not found in...
Selling custom decorated performance apparel will naturally command a higher price and insulate you from competition from other decorators --and department stores-- selling cotton T-shirts. Adding performance apparel to your...
Why do we need a special guide for wall graphics? Experienced sign and graphics folks need to understand that interior wall graphics pose unique challenges. If you start with the...
Printed 20 mil DigiMag media on a filing cabinet Most of the interest in our ground-breaking PrismJET VJ24 printer comes from people thinking about applications for which you don't need...
There are countless applications for sign industry equipment and processes that have nothing to do with signs and banners. I've already written about decorating drinkware. This time I'd like...
Reading bulletins from vendors is one of the ways we keep abreast of what's going on in our industry and bring you the latest information from sign equipment and supplies...
From custom racing stripes to commercial fleet lettering, vinyl vehicle graphics have long been a mainstay of the digital graphics industry. As more aspiring young sign makers get into...
With all the attention begin given to printed wraps, you could be forgiven for assuming there’s no demand for vinyl vehicle graphics anymore. That would be a costly assumption because...
In Part One of the Basic Guide to Digital Printing, we talked about Ink Options. If you're shopping for a new printer, the first consideration should be what kind of...
Your Cricut, Craft ROBO, or Cameo can be used for more than cutting paper for scrapbooking. There’s a whole world of adhesive backed materials you can use to create wall...
SignWarehouse testing of clear tape with matte vinyl. Of all the FAQs we receive, the most Frequently Asked Question is about Transfer Tape: "Which tape should I use?" We have...
If you’re just getting started in the vinyl sign business and have questions about those ubiquitous roadside signs on stakes (some folks call them "bandit signs"), this blog post is...
Apple Mac users sometimes feel like the red-headed step-children of the computing world. They have this great hardware, but most of the software on the market isn't compatible. It's not...
The newest trend in custom vinyl graphics is decorating drinkware; applying vinyl on mugs, cups, and glasses. Etsy, Printerest, and related web sites have lots of examples of cute...
What do you sell the customer who wants a big, eye-catching window graphic, clearly visible to passersby, but out of reach of passing vandals? What do you offer the retailer...
New year's resolutions are supposed to bring greater happiness, or put an end to bad habits. We have a suggestion for you. Instead of resolving to lose ten pounds or...
There are lots of benefits to Cloud software. One of those is the availability of instant updates. Software manufacturers like SAI can now provide updates to customers much more quickly...
Can a sign maker design a graphic that is too big or too small to cut? According to emails we receive, the answer is yes. Some common problems encountered...
There’s one application in which vinyl is used to assist not replace painted graphics; that is as a stencil mask for custom painted graphics. Custom auto or chopper artists use...
Many sign makers love Oracal vinyl because it weeds like a dream. Oracal vinyls are also thinner than most other intermediate vinyls, which makes them more conformable. Both of these...
Application Fluid: Guidelines for Use What is Application Fluid? Why do some sign-makers say you should never use it? When should you use it, and when should you avoid it?...
Vehicle Wraps: Cast or Calendered? Car wraps like this one on a Mini Cooper are ideal opportunities to use an ultra-calendered vinyl As vinyl manufacturing advances, more choices come to...
A frequently asked question from customers regarding laser engravers is how to laser cut plywood or MDF without scorching the substrate. Laser engravers can be used to engrave or...
We just added Main Tape Preview Plus GXF101 to our stocking inventory. Many of our customers have been asking for an easy to use clear application tape for wall graphics....
A much thinner film that looks great on the garment is EnduraTEX FLEX and EnduraTEX Print. This film is so thin that it doesn't need any adhesive to hold the...
Technically speaking, "cloud computing" is simply software or data that's housed in a location removed from users' workstations. Most CRM software used by small businesses fits this description. But in...
Recently, an experienced sign maker who had upgraded their software was distressed when they saw that doing so had altered the fonts in their existing designs. However, they were relieved...
A new kind of interior latex is coming to market that is sold as "zero VOC" or "VOC free" paint. It sounds like a good thing, and may indeed hold...
Here's how you can use a feature in the Flexi Sign Pro Production Manager to clone your printer and bring order out of chaos. By using Duplicate Setup and Default...
With this infrared contact thermometer you can calibrate your heat press. Your heat press digital temperature read out may not be accurate. The readout may not match the actual temperature...
To succeed in the sign business, you need to build repeat business. To do that you need to create vinyl graphics that produce value for your customer by communicating effectively....
PrismJET 100 series cold overlaminate films extend the life of your digital prints. Economical, available in gloss, lustre, or matte. The optically clear adhesive and smooth liner provide outstanding clarity...
HotMark PRINT is the newest addition to our extensive line of EnduraTex solvent printable heat transfer films. And while it’s not quite a digital flower, it’s the softest EnduraTex heat...
One of the most important and frequently asked questions from new sign makers is what do I charge? No other question has such potential for success or failure for a...
There’s a new, high tech method for garment decoration, wowing crowds at trade shows with its speed, quality, and versatility. It might be just what you need to take your...
Blades, bladeholders, teflon strips, and pinch rollers are normal wear items on all vinyl cutters. Here we discuss bladeholders. How do they work? When should they be replaced? This article...
When your vinyl sign cutter starts cutting erractically, you’ve got to get to the bottom of the issue, literally. The problem is a damaged cutter protection strip (also known as...
A search of our blog using the term “wall graphics” reveals seven previous articles about this topic. We've covered the basics of how to successfully apply vinyl graphics to...
The market for exhibition graphics is tied to the health of the convention industry and, despite the recent economic hardships, there are indications that this sector of the economy is...
“Bandit signs” are signs on stakes that can be placed anywhere there’s soft enough ground to secure the stake. They’re most effective when placed adjacent to areas of high vehicular...
There's a rule of thumb in the vinyl graphics business: Retail pricing should be based on the cost of your materials, plus a 30% markup. That may work for aluminum...
Why would you consider using sign plotter vinyl in your digital printer instead of digital printing vinyl? Most would answer "To save money". But Images printed on a high gloss...
This week, we’ll tackle an even more common and vexing problem; the ‘no cuttable object’ error message. This is the uncooperative reply you get from your sign software when you...
Clipping a virtual art file and ‘pasting’ it into a digital sign design is quick and easy, but can also be more challenging because of the various digital technologies used...
Sooner or later, you’re going to be asked to remove old vinyl before you can install your nifty new graphic. So this article will cover tools and techniques for removing...
But occasionally, that very softness can turn against you and make your normally vivid transfers look pale and lifeless. When this happens, you can check all the boxes--certify the correct...
Unfortunately, the most common result to piles and piles of work is more procrastination. To nip this vicious cycle in the bud, you need to avoid putting things off all...
Who doesn't want to reduce their sign making business costs? With a little bit of planning and good organization you can likely decrease spending and increase profits for your sign...
We've all been there - you arrive to check on your latest install only to find an issue that needs to be fixed. You grab your keys to head back...
Everyone has to be the bearer of bad news at one point or another. Despite the fact that the "business is business" all to often it also becomes personal. If...
Nothing is more disappointing than applying a perfect graphic to a clean substrate with top of the line tools only to wind up with bubbles and wrinkles in the vinyl,...
Picking the right font can be difficult when designing signs. Either we tend to get in a rut and use the same font over and over again, or we pick...
We frequently get questions about preventing bubbles when installing vinyl on smooth flat surfaces. This can especially be a problem in installing reflective vinyl. The trick is getting the tape...
Weeding small letters can be difficult. Try any of the following tips to make weeding small letters easier.
When faced with pressure from family, friends or self to throw in the towel, close up the sign shop and apply for a job at a major corporation, what can...
If you find yourself doing a lot of work out of your vehicle, than it is imperative that you get your office-on-wheels organized. Here are three tips.
How do you manage to advertise your sign shop while shooting the breeze? First, you need to build up trustworthy relationships with the people who decide to follow you. You...
Wondering how you can get a multi-colored vinyl sign to align? Here's an easy solution you might try.
In pretty much every community across the United States there are a handful of people who don't like signs. They complain that they are unnecessary, a nuisance, gaudy, too big,...
PrismJET 235 High Tack. PrismJET 235 is a 4 mil, premium calendared solvent printable vinyl with a special high bond adhesive. These adhesive backed films are designed for application on...
It is hard to keep our bodies running at optimum levels, especially when balancing a small business, a family, and other additional responsibilities. It is important, however, that as sign...
Sign business owners are a resilient bunch; determined to succeed despite any obstacles. On your trek to making your sign shop into the best business it can be you'll want...
If hanging a sign in the window that reads, "Help Wanted" has done little to help your situation, you might consider taking out a classified ad to look for new...
Find time to update your sign shop's website. Using a blog is a great suggestion. Finding time to update your sign shop's website content is probably not the first thing...
How can you make sure that you aren't letting your small business consume you? Take a good hard look at the nature of time you spend at the office and...
While money isn't necessarily the root of all evil, it can be the cause of sleepless nights and nasty migraines in business owners. Managing money is a way to chart...
Are you in the processing of setting up your sign shop business? If so, you might find yourself at one of the toughest stages of getting a business off the...
Public Relations professionals, or the guy at your business who handles dealing with the press, can do a lot for your business when it comes to mastering the technology overload...
When it comes to dishing out checks many sign business owners turn to payroll services, and with good reason. Payroll is an important part of your business; from keeping your...
Beating procrastination is one of the biggest struggles all sign making businesses deal with. Let's face it - if we all stopped putting off doing this or that, our the...
Well, at this point in the game, most businesses that are doing well are doing things right as well, which means one slip up can translate as a loss of...
The demise of the older AT42 was announced April 11th. Clear Choice AT75, a clear embossed high tack application film, is competitively priced, and already successfully used in the global...
As sign makers continue to look for lucrative new markets, some traditional artisans are looking for the productivity gains of adopting digital technology. Much like today’s professional vehicle wrap installers,...
Mr. Steinweiss said he was destined to be a commercial artist. In high school he marveled at his classmates who “could take a brush, dip it in some paint and...
The old-schoolers know it as pencil selling. My business education taught me to call it return on investment (ROI) analysis. Whatever you know it as, this method takes your prospective...
A good relationship with your sign suppliers is a key factor in having a successful business. You want to look for suppliers who are reliable, honest and helpful. They should...
Not all old techniques should be jettisoned for new technologies. In the sign industry, old techniques like using tape hinges and application tape can be used with the modern technology...
Most sign business owners have very few issues when it comes to running their small business, but yet they struggle to market it effectively. Marketing is done best went it...
Two articles in two days have shone light on the value of signage from both economic and constitutional perspectives. The first article ran in USA Today and was written by...
Local press coverage and support is essential for any small sign business. A positive newspaper article, or a mention on a local news station can do wonders for driving community...
In order to increase visibility and ultimately earn more sales sign business owners should constantly be looking for ways to get their small business more exposure in the media. Although...
The OpenStreetMap project is a wiki for maps. As it is explained on its site, "OpenStreetMap.org creates and provides free geographic data such as street maps to anyone who wants...
Encouraging your customers to be more diligent with sign usage at their business will result in more business for them, and more business for you. What are the benefits of...
All businesses, big and small, have their fair share of conflicts. Tension in the workplace can result in reduced productivity, wasted energy and time, and unnecessary negative emotions. If tension...
Recently, our tech support department received a call from a customer who was having trouble with his new vinyl cutter. As the call progressed, the customer reported getting command errors...
Our goal as signmakers is to make signs that brand companies, attract business, and are aesthetically pleasing. Essentially, signmaking is all about communications. Is your sign shop in the practice...
You make signs, and you want to make them for others. If you have been building your repertoire in the community, chances are you have also been building your potential...
Our most recent Beginners Guide covered the basics of CAD digital garment decoration, otherwise known as T-shirt vinyl. If you’ve looked into this field of opportunity, you’ve no doubt noticed...
This webinar, Digital Decoration 101, was hosted by SignWarehouse Product Manager Jerry Barrax and presented by Sawgrass Manager of Consumer Education Jimmy Lamb. It presented an introduction to the opportunities...
The sign is part of every business' sales team; while it might not speak a word, it says volumes about their business, and when the rest of the staff clocks...
One of the curses of running a small sign making business is that I fear I will never again have control of my email inbox. The constant stream of messages...
Moral decency is declining in many aspects of life, and the mobile phone has not been left by the wayside. Unfortunately, many people misuse their mobile devices in public and...
Once upon a time, not so long ago, small businesses were able to get credit with few restrictions. Sadly, times have changed. Obtaining credit can now be quite difficult for...
Outdoor signage is an important way for small businesses to project themselves in a big way. When an outdoor sign is placed in the right location, it can serve at...
Do you as a boss have trouble making decisions? Are you the type to procrastinate when the time to make a big decision comes, or do you simply decide not...
LED signs are an excellent option to include in your arsenal of sign products, especially when called upon to provide effective day and night outdoor advertisements. Here's five reasons why.
One of the most frequently asked questions on the SignWarehouse Forum is how to create and cut multiple colored, layered vinyl graphics. Standard sign industry design elements like outlines, drop...
One of the biggest investments you can make for your sigmaking business is that of training your employees. Studies have shown that the most productive and successful employees are those...
No matter what the size of your sign business is, if you are going to run a successful office you need to follow a few basic guidelines for office management....
Meetings are a necessary part of business; the benefits can outweigh the costs. To make the most out of your meetings put these 7 tips into practice.
This past month Wikipedia celebrated its 10th birthday. Since its founding in Jan of 2001 it has certainly grown by leaps and bounds. Currently there are more than 17 million...
The Last Thing You Need is a Lawsuit... So are you doing everything in your power to prevent one? Making sure you run your business methodically will help you avoid...
Over the course of 2010 sign companies across the country have been facing several issues that seem to be converting into normal hassles for trade. Here are the 4 newest...
All sign businesses big and small need to know and implement the basics of advertising. Sadly, sign making businesses all to often miss the most fundamental steps, leaving their businesses...
Increasing your business speed can increase your cash flow and enable you to reach your business goals faster. You might know you need to pick up the pace around the...
One of the most frustrating things with running a small sign making business is not being able to close a deal with a client. After going over several different proposals,...
Do you tend to do a lot of work on the go? Sometimes managing your sign making business can take you out of your normal work environment, and when that...
Each year we see a new bunch of funding options for startups and small businesses. Some will likely not last, while others could become the backbone of your signmaking business....
Your signmaking business should consider could computing. Cloud based applications store your information to a server. This server esides on the internet and can be accessed from remote locations. Gmail...
Some people just seem to know how to captivate an audience. We find ourselves paying attention to the most random of people, oftentimes for little or no reason. For example,...
The New Year is a great time to start fresh with your sign making business, particularly when it comes to managing and reducing debt. Make a resolve to make this...
Running a sign business can be pretty scary. In fact, sometimes it is downright frightening. However, no matter how scared you may be, you can still run your sign making...
Here's a recent question from a customer we received via email: "I was wondering how similar PrismJET 234 WallTEX is to Photo Tex? We currently print on Photo Tex, but...
Insurance is designed to protect our life, health and property. You sign making business should not be caught without insurance of some kind, and most of us would do well...
A budget is an essential part of any sign making business plan, but many of us struggle to get our dollars and cents in a row. If you have trouble...
Signs are among the first things that customers notice, and should therefore make a good impression. Eye-catching signs with bright colors, vivid graphics and a clear, simple design and message...
The thought of completely satisfying your customers might seem a little far fetched, but there are a few tips that might help you to attain just that. FuelNet's Joe Calloway...
Getting your sign making web site higher rankings on search engines such as Google should be a part of every company's business plan. The more comprehensive a Web sites' SEO...
Want to save time and money on your marketing initiatives and advertising campaigns? Heed the advice of marketing gurus everywhere: test and measure. Not only will you save your precious...
When I started my own sign making business I thought that one of the best parts was paying myself. Boy, was I wrong! It took quite a few attempts to...
Competition is heating up between Google, AOL, Microsoft and Facebook as they fight for the attention of small businesses searching for free e-mail options. As the companies battle it out...
While we’re still in the right frame of mind to make changes and improvements for 2011, here’s a suggestion: Why not resolve to take better care of your large format...
As a sign shop owner, we face many challenges when it comes to making and keeping a schedule. First off, we are all more than just the owner of a...
We’ve touched on this in a previous blog post, but since we’re talking about adhesives, we should mention that some surfaces are not compatible with anything we’ve covered so far....
Some of the most spectacular neon signs ever seen are or have been in Las Vegas. And wehre do they go when they are replaced? To the Neon Sign Boneyard...
In small sign business management finance means more than just dollars and cents. Managing your finances properly will do more for your sign making business than just increase your gross...
Unfortunately, we don't have the same comfy-cozy relationship when it comes to dealing with vendors. Perhaps you get along with most people, but there is just that one supplier that...
EMCs must be bright enough to be seen, but not so bright that they are illegible. The brightness must be balanced for optimum visibility, readability, and conspicuousness.
This time we are going to link to Vintage Roadside's neon sign collection of over 450 photos on flickr. You usually don't see these old neon signs any more, instead...
Every business can afford to pinch pennies and one great way to do so is by finding free tools on the internet that are just as effective as pay versions....
If you run a small sign making business it is quite possible that your inbox is virtually the center of your universe. Fielding emails from business associates, sign customers, prospective...
Increased productivity is contingent on keeping your sign business organized. An organized business means less stress for you, more outcome, and more importantly more income. Put these 5 steps into...
Here’s a simple idea to help you add color and opacity to static cling window graphics. Static cling is only available from the manufacturers in clear and white. So how...
Maybe you are making signs at a flea market or community event. Or perhaps you have a mobile sign making truck. What ever your sign making needs, when doing work...
An attorney may be best to review complicated legal documents. Choosing an attorney for your sign making business can be much like finding a marriage mate. You have to...
Small signmaking businesses have the advantage of being able to attend to customers on a level that bigger businesses can’t. Part of the draw of working with small sign businesses...
I stumbled accross a Flickr collection of old road signs by PopKulture that I thought you would enjoy, there are over 300 photos posted here. As a kid, I remember...
Have you ever made a presentation to a committee/boss/client who could not converse in words? It goes like this: “Hmm. Mm-hmm. I’m not sure what I want, but I’ll know...
When was the last time you asked your customers to analyze your sign company's website? Chances are if you've ever done it, it has been far to long.
Neuromarketing is the place where brain science and marketing meet and they've discovered a way to build trust in just two words.
The written word can be a scary thing, especially if you are out of practice or lack confidence in your writing ability. Getting your sign business an online presence requires...
Keeping the workplace fun allows employees the freedom to bring their personalities to work, which makes them happier. And we all know, happy people are more productive people. The problem...
The green movement is upon us, and likely you are trying to implement a few green techniques in your business by recycling old materials, turning lights and computers off, and...
When building a sign making business we are all faced with a number of fears: fear of failure, fear of success, fear of being a leader, fear of making the...
One of the hardest things about being a small sign making business owner, being self-employed or doing contract work is making sign estimates. Assigning a value to the goods and...
Expecting the unexpected can make your sign making business stay afloat when times are tough. Put into practice these 5 survival strategies and you will be arming your sign business...
The daily demands of business often leave us so busy that many of us small business owners are guilty of not keeping better track of our revenue and expenses. The...
The thought of using social media to market your sign business causes several knee-jerk reactions. Some of you cringe and back away slowly from the computer screen. Others jump right...
Architectural signage and wall graphics in particular represent a promising new revenue opportunity for sign businesses. We’ll try to bring you up to date on the challenges of this market...
If you are one of the business looking to hire a new employee right now, you find yourself in an interesting position. In few times past have there been so...
have you ever thought about how efficient your business is? Chances are, even if you are extra efficient, there are some ways in which your business could actually be more...
We all know that in the world of signs, less is more. According to artist Antoine de Saint Exupery,: "You know you've achieved perfection in design, not when you have...
Banner printing is a good, effective way to advertise any business. It is an inexpensive way to make a sign that can promote your brand name, provide company information, highlight...
What if a sports fan wants to put Little Andy All-Star or the local high school mascot on the wall of the den? That’s where the sign industry comes in....
Well, just another great tutorial/idea that you can use in your sign shop from one of my favorite design gurus: John McWade. In his Before & After blog, he writes...
According to a 2010 study done by Arbitron Digital more than two-thirds of teens and adults have seen a digital video display in a public venue within the last month....
No matter how great a sign you make for a business, it won't do any good if no one sees it. Placement of signs is just as important as the...
Are businesses in your area aware of how important signs are? To increase business for yourself, you need to make sure that other businesses are aware of the importance of...
Signs are the most basic and standard way that any business advertises. Sure, they are likely to put an add in a newspaper, and these days most business will probably...
The traditional method for getting people to use your sign website is by writing great content. While new experts in the online traffic field will tell you that social media,...
1. Learn more about your sign customer. Find out what motivates them; find out what they are after. When you know what they are looking for, you know how to...
Good news to those of us in the sign making industry: local governments are recognizing the effectiveness of signs in attracting customers to businesses, and are therefor easing up on...
Good accounting is the basis of any successful small sign making business. If you don't know what you are spending or what you are earning, you can't expect to magically...
Raising prices is nerve racking for any small sign shop. You don't want to charge too much and risk losing potential or existing sign customers, but you don't want to...
Before your start your partnership, take these steps first A successful partnership is a rewarding part of a good signmaking business. A partnership means shared responsibility and greater productivity, provided...
PrismJET 230 Ultra is an ultra calendered high performance vinyl designed to replace cast vinyl on fleet graphics and vehicle wraps on flat surfaces, simple curves and simple curves with...
If you are a chronic procrastinator read on for 5 tips on how to stop putting things off and start getting things done - today.
A sales funnel, or sales pipeline, is something that every professional sign salesman wants to keep full. Good sign salesman constantly have a number of people in various stages of...
But you may have noticed that your large format printer ink cartridges have a date of manufacture and/or an expiration date. What does this mean to you? How long is...
Sales are the lifeblood of every sign business; who doesn't want more of them? We've talked before about how you don't need to be an expert salesmen to convince others...
I am mildly neurotic about turning the lights off when there is no one in a room. In complete contrast to my obsession with saving money via less electricity expended...
We have a tendency to think that the more sign options we put out there, the more sign sales we will make. While it is true that customers will be...
If you have been writing your blog for awhile, chances are you have fallen into a bit of a rut. It happens to the best of us. We get into...
The truth of the matter is, money is what keeps your business going. Keeping customers happy with your sign making services is a key part of that. Yes, clients are...
SEO isn’t as complicated as some will make it sound. I am not discounting the art of it and the fact that the people who make a living at it...
But why should all of it matter to you? If you have any kind of web presence that you hope to use to attract clients, without web SEO, you are...
Struggling to get your sign making business going? We have all been there, looking for a way to save money and establish a company that produces. Here are 5 tips...
In settings on your heat press, small details can make a big difference. For instance, the recommended application temperature for applying HotMark thermal transfer film is 320 – 340 degrees....
Just last year, small business contracting grew by 19 percent, while staff hiring only grew a mere 3.4 percent. Clearly, the field of contractors is growing by leaps and bounds,...
As much as you may hate making sign sales calls, they are a part of every successful sign making business. Being well prepared for your sales call will help you...
Ever had one of those days where you sat down to get to the nitty-gritty of planning your next big sign making project, only to be interrupted by half a...
Online banking is easy and convenient and therefore ideal for small businesses. However, there are dangers and downsides to using online banking that you need to be informed of before...
Do you know what your customers want to see on your sign making web site?
When starting out and running a small sign making business, many wonder if they have what it takes to succeed. Just what exactly makes small business owners successful? Thanks thanks...
With an increased need for web-sites, designers are popping up all over the place, but don't be fooled: not all designers are created equal. While you can depend on a...
What makes the difference between a good salesman and a bad one is that a good one knows how to be himself while selling his product. If you are constantly...
If you need to come up with an action plan quick, consider the following seven tips. They are designed to help you come up with a basic marketing plan in...
Small sign businesses should always be looking for ways to advertise. Whether you are well known in your community or not, it is important that potential customers be reminded of...
One way to expand your sign making business is to find new applications for your skills and products. If you’ve mastered vehicle wraps and want to find new markets for...
Now's the time to start collecting paperwork for the end of year tax rush Well, we're halfway through the year. And being honest here, most people don't tend to think...
What small business isn't looking for a few more ways to save money? While there are obvious big ways to save money, such as running your business from your home,...
When prints don’t come out like they should, the tendency is to blame the printer or the media. Quite often, the source of the problem is in our processes. The...
Even if you enjoy garment decoration or sign making... working from home can present problems. The main ones are the distractions of everyday life.
Having a formal purchasing plan for sign making goods and services is a necessity for any small business. A plan ensures you are buying exactly what you need and using...
Running a business with employees involves a lot more than just paying salaries; there are a myriad of additional responsibilities. If you plan to have people working for your business...
While you may have hired an accountant to manage your numbers for you, it is vital that you as the owner of the business understand and monitor the money in...
Small sign businesses must be efficient if they are going to succeed. It can be difficult to be efficient when running a small business, especially when you are working from...
Wouldn't it be great if you could run your business successfully with no regrets? In an ideal world that would be possible, but in reality all of us are going...
Many people believe that spending money on new technology is something that should only be done when times are good. However, the truth of the matter is that managing old...
In constructing banners, it’s easy to get through the entire process without giving much thought to how you’re going to hang it. But the method of hanging your banner can...
Following a good leader makes a company work together. Even if you only have a few employees you can contribute greatly to the success of your sign business by being...
It seems like with each passing day sign business becomes less and less about face time and more and more about virtual time. Your sign customers like to feel connected...
A few weeks ago, a customer called with an unusual problem. He was decorating a cotton shirt with a multi-colored graphic and having trouble aligning the layers. It appeared that...
There are only so many hours in a day, and making the most of them usually means bigger profits for your sign making business. Even the most skilled workers can...
Many home business owners struggle to find balance between work and family, and both relationships end up suffering. Part of the balancing act of running a home business includes getting...
The challenge comes when trying to decide on the right kind of advertising for your sign business and the best way to go about executing your marketing plan.
"Why can’t I use Hotmail or Gmail or any one of the more widely known email providers for my business email account?" Stop to consider a few things that could...
While working from home is a great solution if you are looking for ways to save money, or simply trying to keep your business afloat by cutting costs, there comes...
If you are still unsure of the benefits of using social media for your sign making business, consider this: without all the bells and whistles social media is just the...
The very same software that you use to send your invoices can also be used to send quotes to clients, and record expenses for the company.
If your business is online, you know there is value in social media. If you have been trying hard to make use of it, but have yet to see any...
Having a skilled employee who can do the job right the first time is of excellent value. However, many times employees do not receive proper training from the get-go, leaving...
I'm thinking about taking my sign making business full time. I'm discussing this with a lot of friends, and one of the questions that keeps popping up is, "What is...
It seems that we are in the middle of a very mild sign making turnaround. Perhaps you have noticed this, or soon will. But make no mistake, even with a...
Whether you are buying material for vinyl signs or digitally printed banners, choosing the right banner weight and quality is important.
Pointing the Way to Integrity in Business It's sad to say but in this day and age people are more suspicious than trusting and having the reputation of being an...
Having a good Web site is one of the most important things for businesses today. Sure, many of the older Ma and Pop shops have yet to go virtual...
Saving is imperative for the future. It is important to always plan for the future and expect the unexpected, especially when running your own business. One way to be...
Surprise your sign customers: Give them something unexpected! The idea of surprising your customers is nothing new to entrepreneurs. Exceeding your customer's expectations is what keeps them coming back for...
Betty Boop impulse buy sold at your local car wash In an interview published by Modern Car Care, Rami Lalena, President of R.R. Lalena Corp. in Maspeth, N.Y., said, “Seventy...
7 Simple SEO Tips Unless you are living under a rock, or in the last decade, you know that Search Engine Optimization (SEO) is vital to having a successful Web...
If you use the internet, you use Google search. Simon Mackie, of Gigaoom, put together this list published in the New York Times. Many of these I didn't know about....
Generally we recommend the use of Teflon sheets for heat transfer applications. The Teflon provides protection from direct contact with a press’ heating element and produces even heat distribution over...
Appealing to your customer’s needs is of the utmost importance. If you consistently meet the needs of your customers they will continue to come back to your business. By figuring...
The best way to keep your sign shop clean is to have a regular plan that maintains an organized environment.
We are busy people, and more often than not our desks and offices reflect our busy, on-the-go lifestyle. Since yesterday was tax day, now is the time to organize your...
If you found yourself frustrated and struggled to get your taxes done, you are not alone. Here are 5 tips that may help you next year.
At times we all feel a little overwhelmed by our work load, and that is especially true for sign shops. We all wear many hats, and at times there not...